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Brand Directory 2023

Basis: Transform the Way You Work

Brand Directory 2023: Basis

The following is taken from The Bank’s Brand Directory 2023, our deep dive into the marketing tools, performance platforms, and ad networks that we think you’ll need to successfully navigate the eventful year ahead. 

2023 will give us our first tastes of life in a post-cookie world. The challenges are real, but so too are the opportunities—particularly for those brands with the vision, the confidence, and the tools required to take bold steps in a new direction.

To this end, we’ve developed our Brand Directory for 2023. The aim? To equip your team, your department, and your clients with the weapons they need to fight—and to win—the battles which lie ahead. It’s likely that with some of the items on our list you’ll already be familiar; with others, you may not. In either case, The Bank’s expert team of digital marketers are on hand to help you get the most out of them.

To access the full document, along with our experts’ guide to the digital marketing trends that are set to shape 2023, click here

What They Say

“Basis DSP unites front-to-end process automation with programmatic digital media planning and activation. Interoperability with search, social, and ad server platforms enable media professionals to plan and approach digital media strategies.

Billing automation within Basis DSP creates seamless processes to reconcile delivery numbers and create/pay invoices easily.

Plan, negotiate, and track custom PMP offerings across thousands of premium publishers—without ever having to leave Basis.”

What We Say

Programmatic buying is becoming more and more popular, but it can be difficult to know who to trust when it comes to media planning and execution. With so many programmatic providers out there, it can be tough to know which one is right for you. And if you’re not careful, you could end up overpaying for ads, or worse: not getting the results you expected.

The matter is further complicated by the sheer amount of search and social platforms available. You want to reach as many customers as possible, but you don’t want to waste your time managing campaigns across multiple interfaces.

Basis’ DSP offers an elegant solution to these problems, uniting front-to-end process automation with programmatic digital media planning and activation. Interoperability with search, social, and ad server platforms enables advertisers to plan and approach digital media strategies effectively, whilst billing automation creates seamless processes to reconcile delivery numbers and invoicing.

If you’re looking for a cross-channel solution to programmatic advertising, Basis’ fully-integrated platform is well worth a look.

Notable Clients

  • Pizza Hut
  • NRG Energy
  • Monster
  • PAX

Contact

  • info@basis.net
  • 1-312-423-1565
  • 11 E Madison St, 6th Floor, Chicago, IL 60602, USA

Does this sound like something you could use to take your brand to new heights? Let The Bank show you how to get started.

At The Bank, we believe that knowledge is the foundation for success. It is an agency’s responsibility to equip clients, business leaders, and yes, even other marketers with the right tools for the right jobs. Contact us today, and let’s do something great together. 

See below for links to every item featured in our Brand Directory 2023. Or, get instant access to the full PDF report here.

Contents
1. AdRoll
2. AdSmart from Sky
3. AdvertiseCast
4. Adyoulike
5. Ahrefs
6. Amazon Video Ads
7. Amobee
8. Apple Search Ads / Apple Developer Program
9. Basis
10. Blis
11. Bloomreach
12. Comscore
13. Corvidae
14. Criteo
15. DAX
16. Digital Turbine
17. Evolv AI
18. EXADS
19. Google Display and Video 360
20. Google Performance Max
21. GumGum
22. InMarket
23. LinkedIn Advertising
24. Lumière
25. MarinOne
26. Meta Ads Manager
27. MiQ
28. Qualifio
29. Quantcast
30. RevContent
31. Roku OneView
32. RTB House
33. Segment
34. Spotify Advertising
35. StackAdapt
36. Tesco Media and Insight Platform
37. TikTok for Business
38. The Trade Desk
39. Vungle
40. Wunderkind

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