Your website’s performance is important to your business’ organic search performance for many reasons.
First, it determines how well your website ranks in search engine results pages. Second, it affects your website’s conversion rate—the number of visitors who take the desired action on your website, such as making a purchase or signing up for a newsletter. Third, it impacts your website’s bounce rate, or the percentage of visitors who leave your website after only viewing one page. Finally, website performance is a key factor in customer satisfaction—poor website performance can lead to frustrated customers who may never return to your site.
And, there are many technical elements that affect website performance, including website design, website speed, website content, and more. Technical SEO services focus on optimising your website for better search engine ranking. Technical SEO is a complex and ever-changing process, which is why many businesses choose to work with a technical SEO consultancy. A specialised technical SEO company can supply SEO performance specialists who are experts in the field, and who can help improve your website’s performance in many ways.
The benefits of working with technical SEO specialists
There are many benefits to retaining specialists for your technical SEO audit. First, they can help you identify and fix technical issues that are impacting your website’s performance.
Second, they can help you improve the speed and load time of your web pages, identifying technical SEO issues which may be viewed negatively by search engine spiders. Search engine spiders crawl and index sites across the web, and it’s important to ensure your site architecture meets their standards.
Third, a technical SEO agency can help you optimise your website for better search engine ranking (hence: search engine optimisation).
Fourth, they can help you create and implement an effective SEO strategy. A technical SEO specialist will assist you in developing both a technical SEO strategy and indeed an SEO strategy that covers your entire site.
Finally, a technical SEO consulting firm can provide ongoing support and monitoring to ensure that your website continues to perform well.
To summarise, technical SEO audits provide a valuable service to website owners and managers. By helping to identify and fix technical issues, improve website speed and load time, and optimize for better search engine ranking, they can help website owners and managers improve their website’s overall performance. In addition, by providing ongoing support and monitoring, technical SEO consultants can help website owners and managers keep their websites performing well into the future.
How a technical SEO consultant can help improve your website ranking
One of the primary ways a technical SEO consultant can help improve your website ranking is by helping you fix technical issues that are impacting your website’s performance. Technical issues can include anything from duplicate content to broken links (both internal links and external). By fixing these issues, a technical SEO expert will improve your website’s ranking in search engines.
In addition, technical SEO experts can help you improve your website’s speed and load time. This is important because search engines consider both when determining your website’s ranking. Remember, technical SEO refers to all the technical issues that make your site search engine friendly—site speed and page speed are important to users, so they’re important to web crawlers too!
Another way a technical SEO consultant can help improve your website ranking is by optimising your website’s code. This can help improve your website’s visibility to search engines, and make it easier for them to index your website. This can lead to a higher ranking for your website in search results. This is also especially useful for website migrations, ensuring the technical aspects of your new site are up to scratch.
What to look for when hiring a technical SEO consultant
When hiring a technical SEO consultant, there are a few things to keep in mind. First, you want to make sure that the consultant has experience in the field. Second, you want to make sure that the consultant is up-to-date on the latest changes in the field. Third, you want to make sure that the consultant is able to provide you with a detailed plan of action. Finally, you want to make sure that the consultant is able to provide you with ongoing support and monitoring.
When looking for a technical SEO consultant, it is important to find someone who is a good fit for your specific needs. You want to make sure that the consultant you hire is someone who you feel comfortable working with and who has the skills and knowledge necessary to help you achieve your goals.
The Bank: Technical SEO Consultancy Services (and a Whole Lot More!)
The Bank offer more than just technical SEO consultancy services; we also offer a wide range of other digital marketing services.
We are a full-service digital marketing agency, which means that we can help you with everything from website design and development to content marketing and social media marketing; from image optimization and meta descriptions to keyword research and page titles. Basically, if it’s digital and it’s marketing, we can help you with it!
We understand that not everyone is the same, and that not every business has the same needs. This is why we offer bespoke digital marketing packages, designed specifically for your business and your budget. We’ll never try to sell you something you don’t need, and we’ll always work with you to ensure that you’re getting the most out of our services.
To learn more, or to get started with our services, contact us today!