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Brand Directory 2023

TikTok for Business: Ads That Entertain. Campaigns That Connect.

Brand Directory 2023: TikTok for Business

The following is taken from The Bank’s Brand Directory 2023, our deep dive into the marketing tools, performance platforms, and ad networks that we think you’ll need to successfully navigate the eventful year ahead. 

2023 will give us our first tastes of life in a post-cookie world. The challenges are real, but so too are the opportunities—particularly for those brands with the vision, the confidence, and the tools required to take bold steps in a new direction.

To this end, we’ve developed our Brand Directory for 2023. The aim? To equip your team, your department, and your clients with the weapons they need to fight—and to win—the battles which lie ahead. It’s likely that with some of the items on our list you’ll already be familiar; with others, you may not. In either case, The Bank’s expert team of digital marketers are on hand to help you get the most out of them.

To access the full document, along with our experts’ guide to the digital marketing trends that are set to shape 2023, click here

What They Say

“Whether it’s through an idea, tool or the hashtag challenge, brands can convert users into ambassadors through the power of shared experience on our platform.

TikTok’s intelligent content discovery process allows users to discover fresh content based on their viewing preferences and habits, helping brands achieve fast growth and maximum visibility.”

What We Say

TikTok’s rise to popularity has been nothing short of astonishing—and it shows no signs of slowing down any time soon. With over 800 million active users worldwide, TikTok is one of the most popular social media platforms in the world, presenting a huge opportunity for businesses that are looking to reach a younger audience.

TikTok for Business offers a range of features that make it ideal for use by marketing professionals. In particular, the platform’s focus on shared experience makes it perfect for businesses that want to create brand ambassadors out of their customers.

What’s more, TikTok’s intelligent content discovery process ensures that your ads will be seen by people who are actually interested in what you have to say, meaning you’re less likely to waste your budget on ads that go unnoticed.

Notable Clients

  • HP
  • Bolt
  • Sephora
  • Chelsea FC
  • YSL
  • McDonald’s
  • BMW

Contact

Does this sound like something you could use to take your brand to new heights? Let The Bank show you how to get started.

At The Bank, we believe that knowledge is the foundation for success. It is an agency’s responsibility to equip clients, business leaders, and yes, even other marketers with the right tools for the right jobs. Contact us today, and let’s do something great together. 

See below for links to every item featured in our Brand Directory 2023. Or, get instant access to the full PDF report here.

Contents
1. AdRoll
2. AdSmart from Sky
3. AdvertiseCast
4. Adyoulike
5. Ahrefs
6. Amazon Video Ads
7. Amobee
8. Apple Search Ads / Apple Developer Program
9. Basis
10. Blis
11. Bloomreach
12. Comscore
13. Corvidae
14. Criteo
15. DAX
16. Digital Turbine
17. Evolv AI
18. EXADS
19. Google Display and Video 360
20. Google Performance Max
21. GumGum
22. InMarket
23. LinkedIn Advertising
24. Lumière
25. MarinOne
26. Meta Ads Manager
27. MiQ
28. Qualifio
29. Quantcast
30. RevContent
31. Roku OneView
32. RTB House
33. Segment
34. Spotify Advertising
35. StackAdapt
36. Tesco Media and Insight Platform
37. TikTok for Business
38. The Trade Desk
39. Vungle
40. Wunderkind

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